Over the years I have asked many questions about
Training. These are the ones that are asked most frequently – the
FAQ's why training is important.
Q – We are goi ng shows for years. We always send
the same team. Why do we need training?
A – Because if he went to the exhibition itself,
Sending the same staff and selling the same products
the same people, you're in a rut. The business world is
changing rapidly and you need a DAPT. Trad and entertainment
Marketing is only to show eac h, because there is a
Change of exhibitors, visitors – and important – your
Reason for your visit. To "just do it" does not wor k for fairs.
Training for Trade Shows – 5 FAQs
Q – Why does everyone have to show in th e be trained?
A – Because old habits are hard to break. And bad habits
are
tou ger. Trade shows are an event marketing company,
Not a trip to the sales staff. STIC's statistics show that 80% of
will not be followed up af ter a show. If you
more people responsible for the success or f ° and entertainment – from
The executive office to the loading dock of
Telemarketing, out-of-town reps, your chances
to produce more sales and customer loyalty.
Q – We have sessionshow to sell and follow-up.
What's so different fairs?
Q – There are only a show to walk the aisles. Why do we need
need to be trained?
A – You are a good indicator? What are you looking for? Do you know events are the best source of market
The intelligence of your industry, new products, new
Processes, new suppliers, new partners, representatives, new
Employees and new competitors? Training can help
more aware of your surroundings, the focus on your goals and
opennew opportunities.
Q - Our isplay d is exhausted, so we travel a lot doing shows per year. But the president does not want to spend money.
We can replace isplay training for a new d?
A – Unfortunately not. A sad-PREPARED of the advertorial is a reflection on how
important that you think your company. Training can
effective, but can not exceed a neglected image.
On the contrary, can not pass a new exhibition and expensive
an inexperiencedPersonal, intrusive salesman, a lack of
Purpose or the infamous no-I-care attitude. Do not put all
This shows your money in the show. Shows a strong
important to get people to your house, but people who
When asked – and the contract.
The more you know, the better you will see in a Han e.
trade show display boards
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